McKinley Money
McKinley Money
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    • Who We Are
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  • Who We Are
  • How We Help You
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Trusted, Family-Owned Financial Guidance for a Confident Future

McKinley Money LLC is an independent, family-owned, and family-operated registered investment advisor. We provide fiduciary fee-only financial planning and investment management services to individuals, couples, and families throughout the United States, via offices in the Wisconsin cities of Madison and Eau Claire.

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From Founder and Principal Kevin McKinley

We of course provide our ongoing clients with investment management, tax strategies, income generation, and several other services customized to your specific situation.


But we also want to be the first people you turn to whenever you have "money" questions or worries, whether the issue is deciding if you should convert an IRA to a Roth IRA, how to pay for a new car or trip of a lifetime, or needing reassurance in times of stress and volatility.


Best of all, we provide you with an upfront and ongoing understanding of:


  • Where you are at financially
  • What steps should be taken to reach and maintain financial independence as efficiently, enjoyably, and worry-free as possible
  • How to use your resources to have the best possible life


It has been my privilege to be an important part of people's financial lives as an advisor for the past 37 years. We look forward to putting our experience and knowledge to work for you.

Take the First Step Toward Financial Confidence

Not sure if you’re on the right path? We offer a free, confidential, no-obligation financial review to help you understand where you stand today and what steps you can take toward financial independence.

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Disclosure

McKinley Money, LLC (“Firm”) is an SEC registered investment  adviser located in Eau Claire, Wisconsin and Madison, Wisconsin.  Registration does not imply a certain level of skill or training. The  Firm’s web site is limited to the dissemination of general information  pertaining to its advisory services, together with access to additional  investment-related information. Accordingly, the publication of the  Firm’s web site on the Internet should not be construed by any consumer  and/or prospective client as the Firm’s solicitation to effect, or  attempt to effect transactions in securities, or the rendering of  personalized investment advice for compensation, over the Internet. A  copy of the Firm’s current written disclosure statement discussing  McKinley Money, LLC business operations, services, and fees is available  by going online via the SEC’s Investment Advisers Public Disclosure  (IAPD) database at www.adviserinfo.sec.gov,  using CRD #145571. Please remember that different types of investments  involve varying degrees of risk, and there can be no assurance that the  future performance of any specific investment or investment strategy  (including those undertaken or recommended by the Firm, will be  profitable or equal to any historical performance level(s)). The Firm is  neither an attorney nor an accountant, and no portion of the web site  content should be interpreted as legal, accounting or tax advice. Each  client and prospective client agree, as a condition precedent to access  the Firm’s web site, to release and hold harmless the Firm, its  officers, directors, owners, employees and agents from all adverse  consequences resulting from any actions and/or omissions which are  independent of receipt of personalized individual advice from the Firm.

Copyright © 2026 McKinley Money - All Rights Reserved.

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